Graphic design studio · E Block LSC, Vikaspuri, New Delhi 110018
We Are Actually in Vikaspuri. Most Pages Like This One Are Not
Graphic design services are the visual work a business needs in order to be understood: a logo and identity, print material, signage, packaging and digital graphics. This page is about having that work done locally, in Vikaspuri. Search for a designer near you and you will find plenty of pages with your locality in the heading. Open the contact page on a few of them. Many list no street address at all, or an address in another city, or a form and nothing else. The locality was a keyword, not a place.
Our studio is at 109, Vikas Kendra, E Block LSC, Vikaspuri, New Delhi 110018. You can walk in, by appointment, and talk to the person who will do the work. We have been working since January 2007. Graphic design services in Vikaspuri and across West Delhi, with the same published rates we charge everyone else.
| Address | ✓ 109, Vikas Kendra, E Block LSC |
| Nearest metro | ✓ Janakpuri West, 1.3 km |
| Phone and WhatsApp | ✓ +91 98997 10980 |
| Who you meet | ✓ the founder, not a sales desk |
| Rates | ✓ published, further down this page |
A Real Address You Can Check
We are at 109, Vikas Kendra, E Block LSC, Vikaspuri, New Delhi 110018. Not a virtual office, not a form. The nearest metro is Janakpuri West, about 1.3 km away on the Blue and Magenta lines.
Working Since January 2007
Swaranjit Singh has worked in brand and design since 2007, including fifteen years leading brand, design and digital inside a corporate investigation group. PIXELS TRAIL is run from Vikaspuri with his wife as Creative Director.
The Founder Does the Work
There is no account manager layer and no junior you have not met. The person you brief is the person who designs it, which is the one genuine advantage a small local studio has.
Our Rates Are Published
The same figures appear further down this page and on our graphic design services page. You can decide whether we are affordable before you call, which saves us both a conversation.
Near, and useful
What Being Local Actually Changes
Hiring a Designer You Cannot Meet
- ✗A locality in the heading and nowhere elsePages built to rank in your area by a company with no presence in it. The giveaway is a contact page with no street address.
- ✗Files you cannot get backA cheap job that lives on somebody else’s laptop. When they stop replying, your logo exists only as a low resolution JPEG.
- ✗Artwork the printer has to fixLow resolution images, RGB colour, no bleed. The printer either charges to correct it or prints it anyway and you find out later.
- ✗Every job quoted from scratchNo system, so your second leaflet costs what the first one did and looks like a different company made it.
- ✗Nobody to show the proof toFor print work especially, being able to put a sample on a table and look at it together prevents the errors that email misses.
Working With Someone Down the Road
- ✓Somebody you can actually sit withFor a first meeting, a print proof or an awkward decision, half an hour in person settles what three days of email will not.
- ✓Print files that printers acceptCorrect colour mode, resolution and bleed, supplied to the printer’s specification, with their queries handled by us rather than forwarded to you.
- ✓Source files handed overEditable originals, every time. You own the work and can take it to any designer, including one who is not us.
- ✓A system after the first jobOnce your type, colours and layout rules exist, the next piece is faster and cheaper, and it matches the last one.
- ✓Published prices before you callYou can work out whether this fits your budget from the page, rather than after an hour of discovery.
Checkable facts
Four Things You Can Verify Before Calling
Nothing here is a claim about the industry. These are four things about us specifically that you can confirm in about two minutes, before you spend any time talking to us.
1.3 km
To the nearest metro station, Janakpuri West
The studio is at 109, Vikas Kendra, E Block LSC, Vikaspuri. The closest Delhi Metro station is Janakpuri West at roughly 1.3 km, which is an interchange serving both the Blue and Magenta lines. Janakpuri East is about 1.6 km and Uttam Nagar East about 1.8 km, both on the Blue Line. If you are searching for a graphic design studio near Vikaspuri metro, Janakpuri West is the station to aim for, and it is a short auto ride from there.
Since 2007
Continuously working in brand and design
Swaranjit Singh started as a graphic designer in January 2007 and has worked in the field since. Fifteen of those years were spent leading brand, design and digital inside a corporate investigation group, which is unusual experience for a neighbourhood studio and shows up mostly in how documents and print specifications are handled. PIXELS TRAIL has been the full-time focus since January 2026, run from Vikaspuri with his wife as Creative Director.
The address
The one thing worth checking on any local design page
A search like graphic design near me Vikaspuri returns a mix of genuine local studios and landing pages built to catch that exact phrase. Open the contact page and look for a street address. Not a city name, not a contact form, an actual address you could put into a map. Then check whether a phone number is answered by a person. We are not going to tell you how many pages fail that test, because we have not counted and we are not going to invent a figure. We will simply say it costs you nothing to run the check, including on this page, and that it is the fastest way to tell a local studio from a landing page.
From INR 15,000
Our published starting rate, readable before you contact us
Published below, and identical to the rates on our main graphic design page. Local studios usually do not publish, and the reason is understandable: pricing varies, and a number on a page invites comparison. We publish anyway, because the alternative is that you spend an hour explaining your project before finding out we are outside your budget. If the figures do not suit you, no call is needed and no time is wasted on either side.
Sources: the metro distances are from a Delhi Metro station distance listing for Vikaspuri Block E and are approximate straight-line figures, so treat them as a guide rather than a route. The address, phone number and working history are our own and can be verified from our contact page. The third and fourth items are a suggested check and a statement of our own policy, not research.
Five Checks Before You Hire Any Local Designer
Five checks, five minutes, and they apply to us as much as to anybody else you are considering.
- Look for a street address on the contact page, not just a city name
- Call the number and see whether a person answers
- Ask whether you get the editable source files at the end
- Ask who will actually do the work, and whether you will meet them
- Ask what a second, similar job would cost six months later
The third check is the one that protects you for years. Without the editable source files, every future change has to go back through the original designer, and if they are unreachable your logo effectively has to be redrawn. The fifth check is quietly revealing too. If the answer to a repeat job is the same price as the first one, there is no system being built, only files being produced. A studio that has set up your type, colours and layout rules properly should be able to tell you honestly that the second job is cheaper.
How it runs
How a Local Project Runs
A Call or a Visit
Fifteen minutes to understand what you need and whether we are the right fit. If we are not, we will say so and suggest what to look for instead.
Bring What You Currently Use
Your card, leaflet, signage photo, packaging. Looking at the real material together tells us more than any brief document.
A Written Scope and Price
What is included, what is not, how many revision rounds, and what you receive at the end. Agreed before work starts.
First Drafts
Usually two or three directions for identity work, one considered route for everyday items. Shown in person where that is easier.
Revisions
Two rounds as standard. Consolidated feedback in one go works far better than comments arriving over a week.
Print Specification and Proofing
Where print is involved, we specify stock and finish and check a proof. For local jobs we can look at it with you.
Files and Handover
Print-ready exports plus editable source files, organised and handed over. You own all of it.
Three Ways to Work With Us
The same three options we offer everyone. Being local does not get you a different price, and it should not: a logo takes the same work whoever commissions it.
| Starter | Standard | Retainer | |
|---|---|---|---|
| Right for | One clear item | A set of pieces together | Ongoing monthly work |
| Typical scope | Logo, card, or a leaflet | Identity plus core collateral | A standing design queue |
| Our price range | INR 15,000 to 35,000 | INR 45,000 to 1,10,000 | INR 35,000 to 90,000 per month |
| Revisions | Two rounds | Two rounds per item | Agreed per job |
| Source files | Yes, always | Yes, always | Yes, always |
| Meet in person | Yes, by appointment | Yes, by appointment | Yes, as often as useful |
These are the same three options and the same figures we publish on our main graphic design services page, deliberately. A local enquiry does not get a different price list, in either direction. The honest guidance on choosing: most first-time enquiries from nearby businesses are genuinely Starter jobs, usually one urgent item, and that is fine. The Standard column earns its cost when you need three or four pieces that must look like each other. Do not take the retainer unless you are producing something most weeks, because below that it is poor value and we would rather tell you now.
What we make
What We Design
The everyday work a local business actually needs, rather than a list designed to look impressive.
Logo and identity
A mark, the type and colour system around it, and the files to use it. Covered in full on our logo design page.
Business cards and stationery
Card, letterhead and email signature, specified properly for print. See business card and stationery design.
Brochures and leaflets
From a single leaflet to a full brochure, with print specification included. See brochure design.
Shop and office signage artwork
Artwork prepared to your fabricator’s dimensions, which is where most local signage jobs actually go wrong.
Packaging and labels
Label and carton artwork built to a dieline, with print-ready files supplied to your printer.
Social media and digital graphics
Templates your own team can reuse, rather than individual posts you have to keep commissioning.
Invitations and event material
Wedding, opening and event work, which is a steady part of what a West Delhi studio is asked for.
Print coordination
We specify the job, brief your printer and check the proof. Printing is paid directly to them, with no markup from us.
Source files and handover
Editable originals on every job, no exceptions, so you are never locked to us.
The West Delhi Businesses We Work With
A realistic picture of who walks in. West Delhi is mostly owner-run businesses, and the brief usually starts as one urgent item.
Shops and showrooms in Vikaspuri
Signage, offers, price lists and the everyday material that gets reprinted often and drifts fastest.
Clinics, dentists and diagnostic centres
Where a clean, calm, legible look does real work, and where print accuracy genuinely matters.
Schools, coaching centres and institutes
Admission season material, prospectuses and signage, usually needed to a fixed calendar.
Professional services and consultants
Chartered accountants, lawyers and advisors who need a credible card, letterhead and profile.
Small manufacturers and traders
Catalogues, product sheets and exhibition material, often for buyers outside Delhi.
Restaurants and food businesses
Menus, packaging, delivery stickers and signage, where the material takes physical punishment.
Businesses in nearby West Delhi areas
A design agency in Uttam Nagar reach, a graphic design company in Dwarka reach, and everywhere between. Distances here are short.
What actually changes
What Changes in Practice
Modest and practical. These are the things proximity and published pricing actually change.
Decisions get made faster
A fifteen minute visit replaces a week of email on the questions that are hard to describe in writing.
Print problems get caught
Being able to look at a proof together, on the actual paper, prevents the errors that a PDF on a screen hides.
You know the cost before you call
Published rates mean no discovery call is needed just to find out whether this is affordable.
The second job costs less
Once your type, colour and layout rules exist, the next piece is an application of a system rather than a fresh start.
What a First Project Usually Looks Like
This is the usual shape of a first project with a nearby business. It is an illustration of how the work runs, not a case study, and no client results are implied by it.
Day 1
A call or a visit. You bring what you currently use. We work out what you actually need, which is often smaller than expected.
Day 2
A written scope and price. What is included, how many revision rounds, and exactly what you receive at the end.
Days 3 to 6
First drafts. Two or three directions for identity work, one considered route for an everyday item.
Days 7 to 9
Revisions. Consolidated feedback, then a second round. In person if that is quicker for you.
Days 10 to 12
Print specification, printer briefed, proof checked. For local jobs we can look at the proof together.
Day 13
Handover. Print-ready files and editable source files, organised, plus a short note on how to use them.
Published rates
Graphic Design Charges, Published
These are our standard rates and they are the same ones published on our main graphic design page. Printing is always paid directly to the printer with no markup from us. Figures in INR with an approximate USD equivalent.
Starter
One clear item done properly. A logo, a set of cards, a leaflet. The most common first project for a nearby business, and usually the right one.
- ✓One defined deliverable
- ✓Two rounds of revision
- ✓Print specification where needed
- ✓Print-ready files
- ✓Editable source files
- ✓Meet in person by appointment
- ✓Printer briefed on your behalf
- ✓About 1 to 2 weeks
Standard
A set of pieces built to one system, so they look like each other. The right scope when you need an identity plus the everyday material around it.
- ✓Everything in Starter
- ✓Identity plus core collateral
- ✓Type, colour and layout system
- ✓Reusable templates for routine items
- ✓Two rounds of revision per item
- ✓Print coordination across the set
- ✓Short usage note for your team
- ✓About 3 to 5 weeks
Retainer
Ongoing monthly capacity for businesses producing something most weeks. Worth it above roughly two pieces a month, and not worth it below that.
- ✓Agreed monthly capacity
- ✓Standing queue you prioritise
- ✓System and templates maintained
- ✓Faster turnaround on small items
- ✓Unused capacity flagged, not billed quietly
- ✓Regular review of whether it still fits
- ✓Cancel with one month notice
- ✓Rolling monthly
What moves the price is scope and the number of pieces, not where you are based. People searching for graphic design charges in Vikaspuri will find quotes locally from a few thousand INR upward, and we are not the cheapest option in West Delhi. What the figures above include that a very low quote usually does not: editable source files you own, print specification so the printer does not have to fix the artwork, and a system that makes your next job cheaper rather than the same price again. If the budget genuinely is a few thousand, say so on the call and we will tell you honestly whether to spend it with us or elsewhere.
What We Will Not Promise You
Being nearby is convenient. Here is what it does not mean.
- ✗We will not quote a local discountBeing nearby saves you travel, not money. The work takes the same time whoever commissions it, and a different price list for neighbours would be arbitrary.
- ✗We will not promise more customersGood design removes friction and makes you look like a business worth dealing with. It does not create demand on its own.
- ✗We are not the cheapest in West DelhiThere are people nearby who will do a logo for a few thousand INR. Sometimes that is the right purchase, and we will tell you when we think it is.
- ✗We will not hold your filesYou get editable source files on every job. Keeping them as leverage is a common practice and not one we will use on you.
- ✗We will not take a cut from your printerPrinting is paid directly to them. We specify and brief the job, and we have no reason to prefer a more expensive printer.
How to Reach Us
Call or WhatsApp +91 98997 10980, or email info@pixelstrail.com. The studio is at 109, Vikas Kendra, E Block LSC, Vikaspuri, New Delhi 110018, about 1.3 km from Janakpuri West metro. Visits are by appointment, simply so somebody is actually here when you arrive. If you are coming, bring whatever you currently use: a card, a leaflet, a photo of your signage. That is a far better starting point than a brief.
Local Questions, Answered
Where is your design studio in Vikaspuri?
We are at 109, Vikas Kendra, E Block LSC, Vikaspuri, New Delhi 110018. E Block LSC is the local shopping complex, and Vikas Kendra is the building, so asking for it locally will get you there. The nearest Delhi Metro station is Janakpuri West, roughly 1.3 km away, which is an interchange on both the Blue and Magenta lines. Janakpuri East is about 1.6 km and Uttam Nagar East about 1.8 km, both on the Blue Line. From any of them it is a short auto ride. Call or WhatsApp +91 98997 10980 before coming and we will send a map pin and make sure somebody is here.
Do you work with businesses outside West Delhi?
Yes, and most of our work is not local. We work across Delhi NCR in person, including Gurugram, Noida and Faridabad, and remotely across the rest of India and with clients in the UAE, the UK and the US. Design work travels well: briefs, drafts and files all move electronically, and a video call covers most of what a meeting would. The things genuinely better in person are a first conversation about an identity, and checking a printed proof on the actual paper. If you are nearby, take advantage of both. If you are not, neither is a real obstacle.
Can I visit your office for a design consultation?
Yes, by appointment. The appointment is not formality, it is because this is a small studio and we are sometimes at a client’s office or a printer. Call or WhatsApp +91 98997 10980 and we will fix a time, usually same day or next day. A first consultation takes about half an hour and costs nothing. The most useful thing you can do is bring what you currently use: your business card, a leaflet, packaging, or a photo of your shop signage. Looking at the real material together is considerably more productive than describing it, and it usually reveals that the job is smaller and more specific than it felt.
How much do you charge for a logo?
A logo on its own falls in our Starter range, INR 15,000 to 35,000, depending on how much is included: how many directions you want to see, whether stationery comes with it, and whether you need a full set of file formats and usage rules. You will find cheaper nearby, including people who will do one for two or three thousand. That can be a reasonable purchase for a very small business starting out, and we will say so if we think it is your situation. What the range above buys is a mark that works small and in one colour, the type and colour system around it, editable source files, and somebody who will still be here next year.
Are you a one-person studio?
Effectively, yes, and we would rather be straightforward about it. PIXELS TRAIL is run by Swaranjit Singh with his wife as Creative Director, and we bring in specialists for photography, illustration or development when a project needs them. That means the person you brief is the person who designs the work, with no account manager in between and no junior you have not met. The honest trade-off is capacity rather than quality: we take a limited number of projects at a time, and if we cannot start when you need us we will tell you at the first call rather than stretching the schedule.
Do you handle printing as well?
We specify and coordinate it, and you pay the printer directly. For a local job that usually means we brief a printer we have worked with, check the proof and resolve their technical queries, while the invoice stays between you and them. We take no commission, which matters more than it sounds: a studio earning a percentage of your print bill has a quiet reason not to suggest the cheaper stock. If you already have a printer you like, we will work to their specification instead. People searching for printing and design services Vikaspuri often want one point of contact for both, and that is effectively what this arrangement gives you, without the markup.
How quickly can you turn work around?
A single straightforward item is usually one to two weeks, a full identity with collateral three to five. For genuinely urgent work, tell us at the first call and we will say honestly whether it is possible rather than agreeing and then struggling. Being local helps here more than anywhere else, because a decision that would take three days of email can be settled in a half-hour visit. What we will not compress is a print proof where one is needed, since that is the step protecting you from an error that gets printed a thousand times.
Will I get the editable files?
Yes, on every job, including the smallest one. You receive print-ready exports plus the editable source files, organised and named sensibly. This matters more than most people realise when they are commissioning their first piece of design. Without source files, every future change has to go back to the original designer, and if that person is unreachable your logo may have to be redrawn from scratch. Some studios withhold files as a way of keeping clients. We think that is a poor way to earn repeat work, and we would rather you stayed because the work was good.
Do you design shop signage?
Yes, and the important part is working to your fabricator’s actual dimensions rather than designing a rectangle and hoping. We ask the sign maker for measured drawings first, including where the frame, fixings and any shutter box fall, then design to that. Most local signage problems are dimension problems rather than design problems: a name that does not fit, text hidden behind a frame, or artwork supplied at a size that cannot be printed cleanly. Being nearby makes this easier because we can look at the shopfront.
Can you work in Hindi and Punjabi as well as English?
Yes, and in West Delhi it comes up often, particularly for signage, menus and event material. The thing worth knowing is that a second script is not a text swap. Devanagari and Gurmukhi have their own vertical rhythm and their own spacing behaviour, and text that fits comfortably in English frequently does not fit once set properly in another script. We set language versions as their own layouts rather than pasting translated text into an English frame, which is the usual reason bilingual signage ends up looking unbalanced.
What areas near Vikaspuri do you cover in person?
Janakpuri, Uttam Nagar, Tilak Nagar, Rajouri Garden, Dwarka, Paschim Vihar, Subhash Nagar and the areas between them. Distances across West Delhi are short, so an in-person meeting is rarely more than a half-hour problem for either of us. We have a separate page for graphic design in Janakpuri and the wider West Delhi area, which is worth reading if you are based that side. Anyone looking for a graphic designer in Janakpuri or graphic design services West Delhi will find the same team either way, since it is one studio. If you are searching for a graphic design company near Janakpuri, we are about 1.3 km from Janakpuri West metro.
Do you take very small jobs?
Yes, within reason. A single leaflet, a menu, a set of cards or a social media template set are all normal requests and we are happy to quote them. What we will tell you plainly is when a job is small enough that our rate does not make sense for you. If you need one simple poster for an event next week, a local print shop will do it faster and cheaper, and we would rather point you there than take the work. The jobs where we genuinely add something are the ones where the output has to last, be reprinted, or match other pieces.
How do I find a good local graphic designer?
Run the checks listed above this section, and weight two of them heavily. Ask whether you receive editable source files, because that single answer determines whether you own your identity or merely rent it. And ask what a similar second job would cost in six months, because a studio building you a system should be able to say honestly that it will be cheaper. Beyond that, look at work they have done for businesses roughly your size rather than at their most impressive project. If you want a local graphic designer Vikaspuri contact to start with, ours is +91 98997 10980, and we will tell you if we are the wrong fit.
Are you a design studio in Vikaspuri or a bigger agency?
A design studio in Vikaspuri, and small deliberately. A graphic designer in Vikaspuri Delhi who is also the founder means you get continuity and direct answers, and it means we cannot take fifteen projects at once. For most local businesses that trade is strongly in your favour. If your project genuinely needs a large team, a national media buy or a twenty-person production line, we will tell you that at the first call rather than taking the brief and subcontracting it.
What should I bring to the first meeting?
Whatever you currently give to customers. A business card, a leaflet, a menu, packaging, a photograph of your signage and your shopfront. If you have a logo file, bring it in whatever form you have, even if that is only a photo or a JPEG from WhatsApp. You do not need a written brief and you do not need to have decided what you want. Thirty minutes with your real material on the table nearly always produces a clearer and smaller list of what actually needs doing than a brief written in advance.
Design by Industry
Related Services
Other Areas We Serve
Come and See the Work in Person
If you are within a few kilometres, the quickest useful step is simply to come by with whatever you currently use: your card, your leaflet, a photo of your signage. Half an hour with the actual material in front of us is worth more than a long call. Call or WhatsApp +91 98997 10980 first so somebody is here.